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A/B Testing: Split tests are meaningless without the proper sample size

Posted in SEO News & Updates

When conducting a split test it's important to make sure your sample size is big enough for you to draw the right conclusions!

Split test are some of the most powerful online marketing tool out there. If you are not undertaking some testing of your headlines, buttons or prices you are probably missing out on a number of sales.

Here at the Perth SEO Company we conduct split test regularly and with great success.

To find out more about split tests and why your sample size matters go and read the following article by Daniel Burstein:

http://www.marketingexperiments.com/blog/analytics-testing/proper-sample-size-testing.html

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