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An Investigation Into the ROI of Direct Mail vs. Email Marketing [DATA]

Posted in SEO News & Updates

When preparing any marketing campaign it's important first to analyse what form of marketing campaign will most likely bring the biggest return for your marking dollars.

Juliette Kopecky has written a great article for HubSpot comparing the ROI of direct mail and email marketing. The article is backed up with lots of "real" data which is awesome!

What about you? Already decided on your next marketing campaign?

Read the full article here: http://blog.hubspot.com/blog/tabid/6307/bid/34032/An-Investigation-Into-the-ROI-of-Direct-Mail-vs-Email-Marketing-DATA.aspx

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