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B2B Content Marketing: 2013 Benchmarks, Budgets and Trends

Posted in SEO News & Updates

Most businesses are looking to spark interest in their products and services but they often struggle to develop systematic content marketing strategies to meet the increasing consumer demand.

According to the Content Marketing Institute in their Report “B2B Content Marketing: 2013 Benchmarks, Budgets and Trends – North America”, 70% of B2B brands use video to engage with new and existing customers. However, organisations face many challenges when implementing initiatives.

For the complete details of the report, you can find it here: http://www.slideshare.net/CMI/b2b-content-marketing-2013-benchmarks-budgets-and-trendsnorth-america-14855770/1

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