From the Blog

Design Matters – Especially if You want Your Content to be Read

Posted in Conversion Rate Optimisation (CRO)

You have probably experienced it yourself several times. You are browsing the web, looking for information when you come across a website that is so badly designed that you don't even bother reading a single sentence and leave the site right away!

Design matters… and readability even more! It doesn't really matter too much if you think your website looks good or not. It's more important that your website visitors can actually read you content easily without being annoyed and frustrated.

There are literally thousands of websites that might not look perfect to the untrained eye, but they GET READ and convert visitors into customers or make them do whatever you want them to do.

Will Critchlow has written an excellent article on the topic "Design for readability" where you can also find some great sample websites where readability has been implementent perfectly.

If you need some help with optimising your website for the search engines and increase your online sales, just contact us here at the Perth SEO Company….remember… we are here to help!

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