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Google, Facebook Continue to Lead in Digital Display Earnings

Posted in SEO News & Updates

Google earned $2.26 billion in 2012 as it took the lead in US digital display ad revenue last year after coming in second to Facebook in 2011. Meanwhile in 2012, Google outsold their top competitor selling $80 million more than Facebook’s $2.18 billion.

In last week’s digital display ad earnings report, eMarketer predicts Google will continue to lead Facebook and Yahoo, earning an estimated $3.11 billion in digital display ad revenue by year’s end.

According to eMarketer, the overall US display advertising market is expected to grow 18.1% in 2013, with Google, Facebook, Yahoo, Microsoft and AOL forecasted to earn a combined $17.7 billion.

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