From the Blog

How To Build a Search Persona in 5 Simple Steps

Posted in Online Marketing

If you are running any kind of online business (even if you only have a website), the most important thing you need to know is: What do your customers want or need?

One of the best ways to identify your customers needs is through a so called “search persona”. You have heard already of a thing calld “marketing persona” which is similar but not related to search engine marketing.

Understanding your audience will help to increase your conversions and ultimately make more money!

You can download a whitepaper at the DigitalMarketingDepot:

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