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B2B Tech Buyers Leverage Video to Advance Purchase Behaviour

Posted in SEO News & Updates

Throughout the sales cycle,Tech companies must create effective marketing strategies that can attract prospects . Without a thorough campaign in form of various types of media, prospects may not be convinced that one tech item works better than the next.

However, video marketing may guide leads toward conversion much quicker than other channels.

An article posted at IDG Knowledge Hub looked at the reasons why tech buyers turn to video and what they look to get out of the experience. According to the report, tech buyers turn to video content for a variety of reasons.

You can find the article here:

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